Branding: Adding your logo and own brand style

Branding in Lato

Your brand is how travellers recognise you. In Lato, you can add your logo, set your brand colours, choose your background and text colours, pick a font, and include your terms and conditions. If you use our AI features, you can also define an AI brand voice.

(Our product evolves quickly, and this video may not show the latest updates.)

Configuring your brand(s)

  1. Go to your Brand Settings.
  2. Select an existing brand to edit, or add a new one (you can add up to 5).
  3. What you can customise:
  • Upload your logo.
  • Enter your brand name.
  • Choose your two primary brand colours.
  • Set a background colour and text colour.
  • Pick a font.
  • Add your details.
  • Configure your pricing settings.
  • Add your terms and conditions.
  • Customise the PDF export of your trips. 
  • Define an AI brand voice for AI-generated content.

Don't forget to click “Save”.

Where your branding appears

  • Travel app: Logo, brand colours, background and text colours, and font.
  • PDF trip downloads: Logo and brand colours.
  • Trip emails: Logo and brand colours.

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